Chairman and Chief Executive Officer
Arne M. Sorenson [Left]
President and Chief Operating Officer
BRAND INNOVATION
While we continue to invest in our existing brand portfolio, we’re also introducing new brands to reach unique guest segments and appeal to new owners.
We announced the Autograph Collection, a new brand of upscale independent hotels with distinctive personalities in major cities and desired destinations worldwide. Member properties preserve their branding and personalities, while reaping the benefits of Marriott’s reservation, marketing and technology platforms. The first seven hotels will officially join the Autograph Collection in April, and, in total, we plan to add 25 or more properties in 2010.
By the end of this year, we expect to open our first two EDITION hotels, our new lifestyle boutique brand developed in partnership with visionary Ian Schrager.
SpringHill Suites one of our moderately priced brands with one of the highest guest satisfaction scores in our system introduced a new contemporary design, and Courtyard has transformed more than 100 of its lobbies to enhance the guest experience and deliver profitable food and beverage sales.
GLOBAL CITIZENSHIP
We know that people want to do business with those who share their values, and remain firmly committed to being a responsible global corporate citizen.
Our properties worldwide are focused on five global issues poverty alleviation, the environment, community workforce development, the well-being of children, and diversity and inclusion. We help put roofs over people’s heads and food in their hands, provide education so people can secure jobs, and help youth who are vulnerable to poverty, exploitation and lack of opportunity. We’re working toward a healthier planet through our $2 million commitment to protect the Amazon rainforest.
In alignment with our more disciplined focus on worldwide growth, we must embrace a global mindset. Marriott’s greatest strength lies in the rich diversity of culture, talent and experiences of our guests and associates around the world. Our differences make us stronger, our culture more vibrant, our business model more flexible, and our work more meaningful.
PEOPLE. PLACES. PURPOSE.
For more than 80 years, we have refined our business model,
continued to innovate our brands, broadened our portfolio across nearly 70 countries and territories, and mastered the art of taking care of people. We know that our associates are our greatest asset, because it’s through their dedication that we deliver exceptional customer service and why brighter days are ahead.
It will truly be our pleasure to welcome and serve you in 2010.
Safe travels.
March 15, 2010
J.W. Marriott, Jr. Chairman and Chief Executive Officer |
Arne M. Sorenson President and Chief Operating Officer |
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