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 |
QUALITY
The
Quality brand offers an established mid-priced lodging
product with rooms designed for both business and leisure
travelers. The Quality Sleeper by Serta mattress, a
signature item, gives travelers added value and comfort.
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Introduced
Quality Beginnings, a buffet-style breakfast that includes
hot foods including eggs, breakfast meats, pancakes
and waffles.
Celebrated
its 60th anniversary with a productive $60 rate promotion.
Exceeded development expectations, and 50 percent of new
executed contracts were for new construction.
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Open:
|
436 hotels,
|
49,191 rooms
|
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Under
Development:
|
73
hotels,
|
6,994
rooms
|
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Total:
|
509 hotels,
|
56,185
rooms
|
|
|
|
ECONO
LODGE
The
Econo Lodge brand is one of the best-known names in its
category, offering clean, affordable lodging for travelers.
Econo Lodge, which offers a clean room guarantee, is the
first brand to have housekeepers pass a certification
process through Proctor & Gamble’s Mr. Clean. |
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In
partnership with Coca-Cola, sponsored the Econo Lodge
200, a NASCAR Busch Series race broadcast live to a
national audience on ESPN.
Launched
the Discover Card Rambling Rewards offering a room upgrade
and double, triple or quadruple Discover Card Cashback
Bonus award points. Rolled-out a new Econo Lodge prototype
hotel. |
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Open:
|
684 hotels,
|
42,611 rooms
|
| |
Under
Development:
|
43
hotels,
|
3,108
rooms
|
| |
Total:
|
727 hotels,
|
45,719
rooms
|
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|
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