Choice Hotels 1998 Annual Report - Highlights


When Choice needs a well-managed hotel with technologically savvy personnel to help test the latest version of its Profit Manager property management system software, one of the places it turns is the Comfort Inn hotel of Scottsdale, Ariz., the 1998 Comfort Inn of the Year award winner. The 124-room property, owned by Zenith Management of Duluth, Minn., is located just five miles from Choice's Western Regional Headquarters where Choice software programmers develop and refine products, including Profit Manager, the company's state-of-the-art property management system. "With its consistently high occupancy, the Comfort Inn hotel of Scottsdale is a perfect 'beta site' for testing new releases of Profit Manager software," said Christopher Yellen, Choice director of product management. "They can thoroughly test all aspects of Profit Manager in real day-to-day business situations,"

David Dolliver, the hotel's general manager, noted he and his staff are happy to help test Profit Manager and any other software designed to make his hotel more profitable. "We have a great relationship with Choice, and we're eager to continue working with them to make programs like Profit Manager the best they can be," he said. Serving as a test site offers certain advantages, including the opportunity to suggest changes to benefit local hotel operators. "Not only are we one of the first to see and use the most up-to-date version of a particular software program, but we have the opportunity to provide input from an operations standpoint that hopefully will enhance the program for all users," he said.

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