Consumer Broadband EvolutionPhase 2:

VOD generates New Revenues

• Initial VOD Purchase Statistics
  • 67% Movies
  • 21% Adult
  • 12% Kids & Cable Pics

Preliminary PPV Buy Statistics

Analog Digital NVOD VOD

Buys/Customer .1 .5 .5 1.5

Rev/Buy $4.39 $4.36 $5.30 $5.33

Rev/Customer $.44 $2.18 $2.65 $7.98

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