Compuware Annual Report 2001

Compuware Fundamentals—
How We Got Here

Director of
Human Resource
Field Support
Deborah Bishop,
Farmington Hills,
Michigan
Compuware was founded in 1973 as a professional services firm. From the beginning, our goal was to help people do things with computers. We were not bankers, manufacturers or chemists, but we knew that we could help people use technology to run their businesses better. And we did. So Compuware grew.

We began by offering our customers high-quality services: then we created innovative software that could save them time and money. We expected that a consistent revenue stream from excellent software could offset the ups and downs of the more volatile services market. It did. And the company continued to grow.

After a successful Initial Public Offering in 1992, Compuware began to expand at an even more rapid rate. Our revenues were increasing dramatically as was the growth in our employee base. By this time, we were an international company with customers across the world.

In the late 1990s, a variety of factors including the Y2K boom provided our organization with a massive infusion of revenue and business. The rapidly growing demands of our clients led us to endure organizational inefficiencies in order to meet demand. As customer requirements for Y2K services and products slowed and eventually stopped our profits decreased.

During this time, prophets of the "new economy" predicted the demise of companies such as ours. Pressure mounted for us to devote massive resources to e-commerce, but we stuck to our roots. We continue to embrace these founding principles today because they help us effectively serve our clients.

Compuware's history has produced a unique culture. This culture is based on outstanding relationships with our customers, our employees and our shareholders. The Compuware culture is based on exceeding the expectations of everyone with whom we interact. And it is the foundation of our strategy for growth.


Compuware Corporation is the
fourth largest Independent Software
Vendor in the United Stales