Strong brands + Strong people
60+ years combined consumer packaged goods experience
Block Drug, Unilever, Playtex
Successful product launch record.
Profitably grew market share of all three brands.
Demonstrated R&D strength with addition of Ernest Bernarducci, Ph.D.
Multi-channel and multi-use mindset.
Excel at building distribution.
Strengthened end-user relationships…Search for 2000 Uses yielded 300,000 entries.
Success with modest marketing investment.