Table of Contents
Investor Presentation
Agenda
Safe Harbor Statement
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Historical Sales Growth & ROIC
Comparable Store Sales Growth (vs. prior year)
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Sales Channels (2001)
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We know what creates value
LESCO Strengths
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Lawn Care - Market Share
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Lawn Care - Service Centers
Golf - Market Share
Golf - Market Position
Golf — Store-on-Wheels®
Golf — Nationwide Presence
National Accounts
National Accounts
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Product Segmentation (2001)
Products - Fertilizer & Combination
Control Products
Turfgrass Seed
Equipment, Parts & Service
Pest Control Products
Merchandise, Golf Course Accessories & Irrigation
Sales Growth Opportunities
Organic Growth Opportunities
1. Realign Sales Model
Realign Sales Areas
2. Enhance Customer Loyalty & Satisfaction
3. Hub & Spoke
Other Organic Opportunities
Strategic Growth Opportunities
Service Center Locations
Stores-on-Wheels® Locations
Expansion Opportunities - Service Centers
Independent Marketer Program (IMP)
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Increase ROIC Opportunities
1. Improve Gross Margin
2. Leverage Expense Structure
3. Strategic Analysis of Invested Capital
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2002 Plan
Sales Growth & ROIC Goals
Questions & Answers
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