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| At
Borders
Group ,
were challenged daily to deliver shareholder value. To achieve
this goal, were taking initiative looking squarely at
our business. Building on what works. Changing what doesnt.
Our store model has power. The book, music and video buying experience
we deliver is compelling. Retail convergence, our unique and highly
effective merger of selling channels, has momentum. Our plan for 2001
is aggressive. Many initiatives launched in 2000 are producing positive
results that we will continue to leverage for greater growth. Inside
this report, well share insight into our key initiatives and
illustrate how they will lead Borders Group to drive increased shareholder
value. |
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