Millions of shoppers know Title Sleuth as the innovative self-help computer stations in Borders stores. Using Title Sleuth, customers can get recommendations, locate titles and find out about upcoming store events. But it’s much more than that. The technology that powers Title Sleuth also gives Borders Group the potential to capitalize on a number of emerging sales opportunities. From e-books to digital music download. From personalized customer content to direct commerce. Even Web reserve — the option of locating and reserving a title at your favorite Borders store from home, office or anywhere — will someday be made available via Title Sleuth on a timetable that evolves as customer needs do.

Title Sleuth represents our unique strategic approach. Rather than simply placing access to Borders. com in our stores, Title Sleuth offers a broader solution. It is store specific, finding and even mapping the titles our customers are looking for within their neighborhood store. It’s all about immediate shopping gratification for customers — and improving performance for the company.

Even if the item is not in the store, Title Sleuth holds on to the sale by finding it outside the store and meeting the customer need with a special order shipment.