Duke Energy


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> Electric Industry Restructuring


ELECTRIC INDUSTRY RESTRUCTURING

"It is the most exciting intellectual challenge in the electric industry. We are taking a system that has been in place for decades – and that has worked well – and we're leading the move to create in its place a system that will deliver a new level of benefit to customers, employees and shareholders. The electric utility industry is fundamental to our lives and our social order. It's critical for us to do restructuring right – to take what we've done well for so many years and do it better. In 1999 we stepped forward to lead industry restructuring in a much more active way. Duke Energy is showing the world how the integration of the energy value chain will deliver a new level of efficiency and service to energy markets and consumers. We want to build a consensus among regulators, customers, investors, competitors – everyone – so we can swiftly move beyond the uncertainties of this current transition period to create a whole new level of value and performance in our industry."

Ellen Ruff