GENERAL MILLSMARKET SHARE POSITIONS

Ready-to-eat Cereals 32 2

Refrigerated Yogurt 37 1

Frozen Vegetables 20 1

Refrigerated Dough 71 1

Ready-to-serve Soup 26 2

Dessert Mixes 37 1

Frozen Baked Goods 21 1

Frozen Hot Snacks 23 2

Microwave Popcorn 20 2

Dry Dinners 59 1

Fruit Snacks 62 1

Mexican Products 16 2

$ Share

Rank

ACNielsen Plus Wal-Mart Projection

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