Managing Cost and Margin
Aggressive cost out strategies
- Consistent cost down targets every year by model
- Sportsman cost down 9% in last 2 years
- Youth cost down 15% in last 2 years
- Compelling new products with higher margins
Investment in manufacturing technologies and efficiencies
- Kolorfusion camouflage process
- Dedicated new assembly lines
Aggressive worldwide sourcing strategies
- China
- Polaris sourced and assembled engines
Leveraging volume efficiencies
- Use cost down and volume to fund growth investments (marketing, product, pricing)
Leverage higher priced and margin mix products
- RANGERs/PPS
- Sportsmans – Twins
- ATPs
- Subsidiary direct – Europe
Most productive team in the industry
Intelligent pricing where advantage dictates
Controlling The Controllables