1992 - 99 All-Highway motorcycles averaged 13% growth1992 - 98 Cruisers averaged 15% growth1999 Cruisers grew 21% 2000 Industry cruiser growth 20% to 220,000 units2001+ Average annual growth rate 10% +

Victory Buyer Profile

• Enthusiasts - owners of multiple bikes

• Current Polaris Customers

• Japanese cruiser customers

Motorcycle Industry Growth

ATV Overview

Competitors (Cruisers)

• Harley-Davidson • Honda • Yamaha • Suzuki • Kawasaki

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