Table of Contents
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Firstar Corporation
Today’s Topics
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Shareholder Value Creation Model
Improved Efficiency Provides Pricing Advantage
Research Indicates Efficiency Produces Higher Revenue per Share Growth
Firstar’s Efficiency Ratio
Current Revenue Growth Results within Firstar
Star Banc Footprint – Mid 1998
Star Banc/Firstar Merger Footprint-Nov ‘98
Star Banc/Firstar/Mercantile Bancorp Merger Footprint- Sept. ‘99
2000 Focus at “Old Mercantile”:
Current Revenue Growth Results within Firstar
Net Revenue Growth: 3Q’00/1Q’00 Ann.
Current Revenue Growth Results within Firstar
Is the model still working at the “Old Star”?
Metropolitan Banking Profile
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Community Banking Profile
Banking Footprint Firstar
Middle Market Banking Profile
Corporate Banking Profile
Net Revenue Growth: 3Q’00/1Q’00 Ann.
Net Interest Revenue: 3Q’00/1Q’00 Ann.
Non-Interest Income: 3Q/1Q Ann.
Total Demand Deposits: 3Q’00/1Q’00 Ann.
3. Is the model still working at the “Old Star”?
Current Revenue Growth Results within Firstar
Net Revenue: Middle Market: 3Q/1Q Ann.
Net Revenue: Corporate 3Q’00/1Q’00 Ann.
Net Revenue: Metro &Community Banking 3Q’00/1Q ‘00Ann.
Is there evidence the “Star model”works in the new markets?
Demand Deposits: 3Q’00/1Q ‘00Ann.
Retail Demand Deposits: 3Q/1Q Ann.
4. Is there evidence the “Star model”works in new markets?
Shareholder Value Creation Model
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