Giving back to children and the communities in which they live is important
to our company and our associates. Toys"R"Us, Inc. is an active corporate
citizen, supporting a wide-range of national, regional and local charities.
As part of its effort to nurture and enrich the lives of children, Toys"R"Us established The Toys"R"Us Children's Fund, Inc. in 1992. The Fund raises money for charities dedicated to meeting the needs of children in the U.S. This year, The Fund will make contributions to more than 150 charities including hospitals, educational programs and organizations that help children lead happier, healthier lives. To date, The Fund has contributed more than $47 million dollars.
In addition to this ongoing support of children's charities, The Toys"R"Us
Children's Fund entered into a new partnership in 2002 with the Starlight
Children's Foundation to continue development of the Kids' Playroom
Program begun by Toys"R"Us, Inc. in 1989. There are currently 49 playrooms
in hospitals and medical settings in 17 states where young patients
are distracted and comforted through the magic of play. The Fund's newest signature program is called Reading Ready: Preparing Children to be Lifelong Readers. Reading Ready approaches the problem of illiteracy in two ways. Through initiatives to donate supplies to pre-K programs in at-risk communities, The Fund is helping prepare children to better participate in the lifelong pleasure of reading. Funding is also provided for programs that help parents learn how to encourage and stimulate their children's literacy and language skills.
Since 2001, The Toys"R"Us Children's Fund, Inc. has partnered with ABC's
"Good Morning America" and the Boys and Girls Clubs of America to sponsor
a holiday toy drive which provides toys to needy children throughout
the U.S. and to children on military bases. Keeping in mind that our children are our best and most rewarding investments, The Toys"R"Us Children's Fund, Inc. continues to seek innovative ways to improve their health and well-being.
For more information about The Toys"R"Us Children's Fund, Inc., log on to: www.toysrusinc.com and refer to Corporate Philanthropy under "About Us" or write to: The Toys"R"Us Children's Fund, Inc., 461 From Road, Paramus, NJ 07652.






