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There is no single thing that makes The Cheesecake Factory so successful. Its a combination of incredible food, superior service, high profile locations, unique décor and lively environment rolled together at a price point that delivers a great value to our guests. We work hard every day to continually improve all aspects of our concepts to make them even more appealing to our guests. The menu at our restaurants is updated twice a year, with as many as ten to twelve items added and deleted each time. We have followed this model for over twenty years and it has kept our menu current as Americas tastes and food trends have changed over time. We strive for consistent execution in all facets of our service and have established procedures to insure that every guest receives the absolute highest level of service at every visit. From the proper presentation of our cheesecake desserts to the nine steps for tea service, every element of service is planned and choreographed. Finally, we continue to push the boundaries of casual dining with our incredible designs and upscale décor. In many respects, we have taken casual dining to the edge of fine dining but without the white tablecloths and higher prices. |
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