ESSENTIAL MARKET-LEADING
PRODUCTS AND SERVICES
It is no secret that 2003 was a difficult year
for the biotechnology industry. Growth dwindled
and research slowed. Thereasons for this slowdown
are numerous, but for us the lesson is clear:
Invitrogen must constantly deliver impactful innovations
to stimulate new demand even in the face of a
difficult economic environment. In late 2003,
we took important steps to do just that. We recruited
Dr. Claude Benchimol to the position of Senior
Vice President of Research and Development and
promoted Daryl Faulkner to Senior Vice President
of Business Segment Management. Together, this
executive team is charged with creating multi-generational
product plans and developing the scientific horsepower
to bring them to fruition. We are elevating our
R&D spending to 10% of sales to fuel continuous
innovation and create higher awareness and demand
for what we do. We’re primed for the future.
However, let me now tell you about three innovations
launched in 2003 that contributed significantly
to the Invitrogen Operating System: the ZOOM®
Benchtop Proteomics™ System, the BLOCK-iT™
RNAi family of products, and the GeneBLAzer™
Technology.
The ZOOM Benchtop Proteomics System
is a unique method for protein profiling —
an important technique for analyzing the proteins
encoded by the genes in the human genome. It enables
researchers to perform two-dimensional (2D) electrophoresis
in less than a day, compared to a few days or
even a week with other systems. Most important,
the compact design and affordability of the ZOOM
Benchtop Proteomics System allows any researcher
to perform sensitive protein profiling studies
— a true change agent in the field of proteomics.
The BLOCK-iT RNAi suite advances
the understanding of genes and proteins by providing
a platform to study the effects of “turning
off” a gene. This enables scientists to
observe a cell’s behavior in the absence
of the targeted gene’s protein product.
This outcome may lead to a better understanding
of disease mechanisms and, eventually, better
therapies. We believe RNAi is an important new
area of life science research that will yield
some of the most important advances in drug discovery
in the coming years. It is our goal to make Invitrogen
a leader in RNAi so that we can drive those advancements.
Our GeneBLAzer Technology allows
researchers to study gene regulation, in
a different way than RNAi, by enabling researchers
to visualize when a gene is “turned on.”
In drug discovery, the knowledge gained by understanding
when a gene is activated helps illuminate disease
pathways and mechanisms. The power of GeneBLAzer
Technology is in its ease of use. Cells change
color from green to blue when the gene under study
has been transcribed, or “turned on.”
This makes it simple for researchers to study
gene regulation accurately in live cells —
a technique that has historically been difficult.
These innovations offer a straightforward solution
to complex research problems. This is why Invitrogen
products are embraced by scientists worldwide
and are considered essential laboratory tools.
These represent just a few of the myriad products
launched this year. With our expanding investment
in R&D, we anticipate many more. |