Annual Report for 2004 Aflac
Financial Highlights
Our Mission and Philosophy
Cover Story
Composition of Aflac's Market in Japan and the United States
Message from Management
Q & A with the CEO
Aflac Japan
Aflac U.S.
OFFERED AS PDF
Selected Financial Data
Management's Discussion and Analysis
Consolidated Financial Statements
Notes to the Consolidated Financial Statements
Investor Information
Glossary
Board of Directors and Management
Aflac Duck
Aflac Japan
PART 6 OF 8
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Photo
An Aflac billboard provides interest to passers-by at a shopping district near Aflac's offices in Chofu, Japan. Pictured on the billboard are actor Toshiro Yanagiba and actress Akiko Yada. Research has shown that most consumers want to choose the most popular policy, and celebrity endorsements resonate with Japanese consumers to drive home Aflac's most preferred status. The Aflac Duck, which made its Japan debut in May 2003, is always eager to advertise the benefits of Aflac products.
AFLAC JAPAN · PART 6 OF 8
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