Brunswick Marine Electronics

• Strategic acquisitions

  • Northstar – premium brand
  • Navman – low cost and GPS platforms
  • Other strategic adds

• Internal development

  • SmartCraft
  • Singapore/NZ development centers
  • Next generation “networked” boat architecture
  • Connected dealers

• “Own” the intellectual property

  • Software platforms
  • Boating “know-how”

How Will We Get There?

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