2008 Summary Annual Report

Doing More with Less

Lower selling, general and administrative expenses (SG&A) as a percentage of revenues allow us to offer more affordable products. That’s why between 2000 and 2008, we reduced our SG&A expense ratio from 21.4 percent to 14.6 percent. At the same time, we invested for growth and launched new programs and products, such as 360° Health® and Empire PrismSM. Although our administrative costs per member are among the industry’s lowest, we continue to strive to improve and keep our products and services accessible and affordable.