During every crisis, there is an opportunity for those who can respond with resiliency, creativity, and flexibility. This year Acuity Brands faced tremendous challenges across our entire value chain, and as we adapted our operations to the realities of a global pandemic, we took advantage of this unique inflection point in our Company’s history. With our associates leading the way, we developed new workflows to make us an even more responsive, reliable partner to our customers. Moving forward, we will maintain this momentum while also setting new standards and upending old paradigms to build a long-term strategic advantage.
We are driving a digital transformation to become Better, Smarter, Faster. Creating a more responsive customer experience is one of our top priorities and we are transforming Acuity Brands into a more agile, customer-oriented company. Better, Smarter, Faster, which was spearheaded by cross-functional teams, created a foundation for collecting and analyzing customer feedback, strengthening our customer touchpoints, and identifying processes and tools to close the communication gap between product orders and delivery. We have met our challenges with resolve and imagination, and, as a result, we are building a strong foundation for achieving new levels of visibility, productivity, and responsiveness.
We are incorporating new digital technologies into our manufacturing and logistics to make us efficient. In our warehouse operations, we have begun to apply the asset tracking and analytics of our Atrius® indoor data platform to our forklift fleet to work more efficiently and safely. As our supply chain operations continue to produce more and more data, we will be able to achieve real-time, end-to-end transparency throughout our supply network.