Downloads

2012 Annual Report
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Form 10-K
Download PDF (631 KB)
Shareholder Letter
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Corporate Information
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BETTER BUSINESS.

By embracing and celebrating our culture, developing our people and increasing employee engagement, we nourish a workplace that fosters innovation, passion and continuous improvement to create better products and processes that yield greater value for customers, players and stockholders.

WMS 2012

A SUCCESSFUL ADDITION IN FISCAL
2012 TO WMS’ INNOVATION SERIES
WAS THE PLAYER-APPEALING
COLOSSAL REELS™ GAMES THAT
FEATURE AN OVERSIZED REEL SET
ALONGSIDE THE REGULAR REEL SET.

Colossal Reels

WMS 2012

JUST AS IN THE CLASSIC MYSTERY
BOARD GAME, CLUE™ PLAYERS IN
THE CASINO SEEK TO DETERMINE
WHICH OF THE SIX CHARACTERS
COMMITTED THE MURDER, IN WHICH
ROOM OF THE FAMOUS NINE-ROOM
MANSION, AND WITH WHAT WEAPON.

CLUE

WMS 2012

IN FISCAL 2012, SUCCESSFUL NEW
PRODUCTS DROVE REVENUES, FROM
FAN-FAVORITE NEW PARTICIPATION GAMES
TO THE INNOVATIVE, ENTERTAINING
MEGA MULTIPLIER® SUPER SHOT ™ PORTAL
BONUS GAMING APPLICATION.

The Lord of the Rings™

WMS 2012

THE NOSTALGIA AND ROMANCE SPARKED BY RHETT AND SCARLETT IN THE MOTION PICTURE CLASSIC ARE BROUGHT TO LIFE ON THE CASINO FLOOR WITH CINEMA-LIKE QUALITY AND THE EXCITING GAMING EXPERIENCE OF WMS' FAN-FAVORITE SENSORY IMMERSION TECHNOLOGY.

Gone with the Wind

INTERACTIVE PRODUCTS AND SERVICES

EXTENDING OUR STRENGTHS INTO
NEW DISTRIBUTION CHANNELS

More than four years ago, WMS began to target the convergence between land-based casino gaming and players' demonstrated desires to enjoy their gaming entertainment online. Strategically, we set out to ensure WMS had a differentiated, customer-focused operating plan to address these new opportunities based on our core strength—our ability to create innovative games. Our approach primarily was to build from within, which would enable us to research players' preferences while maintaining a prudent approach to deployment of stockholder capital as these opportunities evolved.

Our goal was to build a “best-of-breed” comprehensive portfolio of products and services capable of meeting the varying needs of our customers—from online wagering to a broad array of interactive, play-for-fun solutions for the social, casual and mobile mediums. In short, to leverage our extensive, existing library of great games and our history of creating innovative gaming content to follow our customers' needs and players' preferences to enjoy great gaming entertainment across multiple distribution channels that extend beyond the four walls of the casino.

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ONLINE WAGERING

Our initial online development efforts led to the creation of our UK-based, real money online JackpotParty.com casino platform. Through development efforts already underway, WMS is extending that platform to provide a B2B, fully managed online casino website in Belgium in collaboration with Groupe Partouche, a leading European casino operator and the largest land-based casino operator in Belgium. Through the acquisition of Jadestone Group, we added an established B2B developer and publisher of online gaming content with proven expertise in game server integration serving a veritable who's who of leading online gaming companies.

ONLINE PLAY FOR FUN

Our interactive, play-for-fun efforts are focused across the social, casual and mobile distribution channels. Leveraging our extensive library of classic slot content, our core competency for developing player-appealing gaming entertainment and the acquisition of Phantom EFX favorably positions WMS to provide casino operators with flexible solutions and customized gaming experiences that will engage their existing patrons, attract new players and help them grow their businesses.

PLAY WMS SOCIAL CASINO GAMES AT HOME OR DOWNLOAD APPS TO YOUR MOBILE DEVICE.

Click to play