ur
job is to be best at what matters for FirstMerit and its customers.
Proactive relationships help identify which customers will benefit
from new technologies. Starting from that base, we incorporate
streamlined, cost-efficient operational and informational computer
systems that deliver the service quality FirstMerit is known
for. We give our relationship bankers the tools to serve their
customers more effectively. The results kept adding up through
1999.
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Our
teller/platform integrated all aspects of our sales culture
in a fast, simple system with 99.8% on-line reliability |
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Call
Center routing enhancements led to a 75% improvement in
calls answered within 60 seconds |
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We
set the stage for the first-quarter 2000 launch of a full-function
Internet option to our customers. A state-of-the-art “Service
Delivery” system that we will begin implementing parallel
with the Internet application, will tell us everything we
need to know about every interaction with our customers
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We
will replace and upgrade our internal mainframe systems
by year-end 2000. This process was initiated in the third
quarter and ran concurrent with our final Y2K preparations
|
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Our
MCIF data warehouse accumulated information that will be
merged with Service Delivery during 2000, allowing us to
refine information on service channel usage and implement
consumer specific “one-to-one” marketing strategies |
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We
began establishing and monitoring service levels in all
aspects of our business, combining banker and customer experiences
along with benchmarking against peer financial service providers |
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The
two-year, $6 million technology investment behind our Y2K-OK
promise paid off, as 43 branches opened on New Year’s Day
with no system problems or service disruptions |
In 2000,
we will begin unleashing our reservoir of technical talent on
Vision 2000 and other technology projects. Vision 2000, the
conversion of our core business applications onto the Alltel
systems platform, is scheduled for the fourth quarter of 2000.
Approximately the same dollars that were set aside in 1998-99
for Y2K preparations will be the funding stream for Vision 2000.
FirstMerit
is committed to the “clicks and bricks” business model. Our
Internet channel will be rolling out to customers beginning
first quarter, and in the spring we will offer an integrated
bill payment option. From the Trust area, 401(k) customers have
access to their accounts via our web site. We plan web site
enhancements throughout the year, and are also working with
business partners to provide web enabled Internet channels.
Widespread customer acceptance is anticipated for this exciting
aspect of our business.
In short,
“all systems are go” to maintain our competitive advantages
for 2000 and beyond.
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“To
me, FirstMerit represents real solutions for real people.
We really mean it when we ask what we can do for you today.
And whatever you need, we have the answer.”
-
Christi A. Boyd, Administrative
Coordinator
- Call Center Services
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“It’s
exciting to be part of a bank that’s determined to stay
competitive - not just with the range of products sophisticated
customers expect - but with individualized service that’s
easy to access whether people want to come into a branch
or log onto their computer.”
- Mark Cicchinelli, Vice President -
Community
Banking Manager
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