2002 - Nanogen Platformation
Historical winners in diagnostics have been platform based
- Abbott, Bayer, Coulter, GenProbe, Hitachi, Olympus
- Automation lowers cost and increases throughput
Platforms deliver technology to broader customer base
- Broad menu of molecular tests on a single system
- Walk-away design with “point-and-click” software
Workstation consolidation is the key platform ingredient
- Simplest to most complex assays - - but,
- Complex assays open the door to “platformation”