Overview of DTE’s Four-State Plug Power Territory
The four-state area has several attractive urban/suburban and rural market areas based upon population, percent home ownership, and average household income.
- Current population estimate 39 Million - three of the ten most highly populated states in US
- Approximately 5 million non-rental single family detached (SFD) homes with household income > $40 K/year
- Six major metropolitan areas account for over 50% of the area’s population
- Homeownership rates range from 67.1%-76.5% exceed national average of 66.9% for 1999
- Median household income in three of four states exceeds national average for 1995
- This region is part of the nation’s energy consumption “sweet spot”