Outside biking or working out indoors at the health club, consumers around the world have an increased interest in healthier food, but also demand great taste. That's where McCormick steps in. We develop great flavors for snack bars, beverages and much more.  
 

More than 2.5 million unique visitors accessed our web site, www.mccormick.com , in 2005. One of our features is "A Taste for Health " where consumers find ideas for healthy, great-tasting meals.


Many of the latest trends create a demand for our development capabilities and flavor solutions.


Because we know flavor… we're part of all the latest trends. Whether consumers are seeking convenience, healthier food or an indulgence treat, we're well-positioned to provide the flavor and make their choice taste great.


According to a recent NPD group study "Eating Patterns in America," taste is the No.1 factor when choosing food to make and eat at home. We flavor many "on-trend" products. In our consumer business, we have a line of products for fruits and vegetables in North America, Europe and the Asia/Pacific region. With product innovation and through acquisitions, we have built a 30 percent U.S. market share in seafood complements -sauces, coatings and marinades. Our new lineup of seasoning mixes offers a convenient way to get a great tasting dinner on the table in 30 minutes or less.

For restaurants, we provide condiments, seasonings, coatings and more. This gives us the ability to participate in a wide range of menu items. Our customers extend from quick service restaurants to fine dining establishments. No matter where people choose to eat, we can provide the flavor and make their meal taste terrific.

The possibilities to flavor food products are nearly limitless. Snack foods, dairy products, side dishes and beverages are just a few of the many grocery store items for which we provide the flavor. In the past four years, more than 13,000 products in the United States have been fortified with added health benefits. We are working on advanced flavors to develop the enhancers, replacers and maskers that make these types of products taste great.

Flavor is fun and drives what we all choose to eat and enjoy. With our various product lines and geographic reach, no matter where or what you eat each day, you are likely to taste a great McCormick flavor.


McCORMICK & COMPANY 2005 ANNUAL REPORT