COOPER SURGICAL INTRODUCTION
    

CONSOLIDATING WOMEN'S HEALTHCARE FOR PROFITABLE GROWTH


This special section describes the continuing opportunity for CSI in women's healthcare. In it, we review the market opportunity and important emerging trends, discuss CSI's approach to consolidating the market and integrating businesses and explain the unique mix of product and distribution strategies that will support our future growth.











In 1990, CooperSurgical, sensing a long-term opportunity, launched a strategy to consolidate the highly fragmented women's healthcare medical device market by acquiring businesses and product lines that primarily serve the obstetrician/gynecologist (Ob/Gyn).

CSI is now at the forefront of women's healthcare, a growing market driven by favorable demographics and advancing technology. Its sales, approaching $50 million annually, represent 23 percent of Cooper's total revenue. Operating margin is expected to approach 20 percent in the second half of 2001.

The market consolidation strategy continues: CSI has added 11 major products or product lines to date – four in the past 18 months. This strategy fits well with Cooper's strong cash flow. The cash generated by CooperVision coupled with the $139 million of net operating losses remaining at the end of fiscal 2000, allows CSI to readily compete for the superb opportunities available in women's healthcare.