Food & Beverage's Solodigm
clean-in-place program is designed to
reduce cleaning time and water
consumption for dairy processors and
cheese manufacturers.
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Food & Beverage achieved stronger growth in
2004, with sales up 9%, spurred by a
significant acquisition, improved field
productivity, new initiatives and growth in its
meat, poultry, dairy and beverage segments.
Acquired Alcide Corporation, a $24 million
producer of biocidal and sanitation products
for the agribusiness, meat and poultry
industries, thereby increasing customer
coverage, further accelerating growth and
increasing new product development.
Added Sanova to Ecolab's product portfolio
with the acquisition of Alcide. This
effective antimicrobial is a high-value food
safety intervention used in the processing
of red meat, poultry, seafood, and fruits and
vegetables. In addition, the Udder Gold
brand of teat dips for dairy farms is a
premier global brand.
Undertook an aggressive new account
effort, winning significant new business as
the division pursued its comprehensive
EcoShield plant protection effort. EcoShield
is a tailored program that combines
industry-specific solutions for both food
safety and operational efficiency.
Enhanced its strong corporate relationships
in support of Ecolab's Circle the Customer
strategy, resulting in significant crossdivisional
sales, organic growth and
improved customer results.
Posted record growth in its meat and dairy
markets.
Food & Beverage expects solid sales growth
in 2005, driven in part by its increased
presence in the meat and poultry industries
following the Alcide acquisition. The division's
continued emphasis on a comprehensive
approach to food safety and intervention, as
well as its planned extension of new product
technologies to additional markets, should
help sustain growth despite industry-wide
challenges such as rising freight and raw
material prices.
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