Our Approach

Our SmartLife™ initiative is designed to bring sustainability as a value proposition for our customers by choosing the right options for the right needs, while meeting the thresholds for performance and cost competitiveness.

SMART: Helping people making smart choices
LIFE: Delivering value through the entire life cycle

We achieve this, in part, by incorporating life cycle thinking that results in a holistic approach for looking beyond the product to consider the value chain where the product is part of a broader life cycle involving sourcing, distribution, use and even disposal. Our SmartLife initiative is focused on the integrated bottom line of our customers:

• Enhanced Top-Line Growth: Brand value, differentiation, customer relationship
• Reduced Operational Costs: Energy, water, waste, labor
• Risk Management: Food safety, health, liability, compliance