Customers
80 years and counting: Ziegler and U.S. Bank

One of the largest and most highly regarded Caterpillar equipment dealers in the U.S., Ziegler operates 21 locations in Minnesota and parts of Iowa, serving the construction, mining, agriculture, government, and power generation industries with rentals, parts, service and financing. Ziegler has been a valued U.S. Bank customer since 1929, utilizing a wide range of U.S. Bank credit, treasury management, merchant processing and trust services, a testimony to the importance of building deeper customer relationships. Shown left to right: Mike Staloch of U.S. Bank, Ziegler’s Relationship Manager for more than 15 years; Ziegler CFO Mark Allen; Ziegler President Stan Erickson.

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Connection with our customers

U.S. Bank employs every means possible to connect with our customers, to understand their goals and needs and to meet their demands for service delivery and product benefits.

Convenience is paramount to our customers

In 2011, U.S. Bank continued to offer new convenience for customers and prospects who can now engage live service representatives in online chat sessions, improving customer satisfaction. U.S. Bank exceeded five million electronic statements delivered per month, not only resulting in greater convenience for our customers, but also contributing to our “green” initiatives.

New products and services

Some new products and services make banking easier, faster and more convenient for millions of our customers; others serve specialized customer segments.

Money® Magazine cited U.S. Bank checking as the best national checking account, in part due to our high customer satisfaction ranking by J.D. Power & Associates. We introduced real-time ATM card and check card alerts to our consumer and business cardholders’ mobile devices and computers. Alerts notify customers of important account activity, ranging from suspicious activity being detected to cash being withdrawn from an ATM. Additionally, our successful and easy savings and rewards program, S.T.A.R.T. — Savings Today And Rewards Tomorrow — continues to grow, with more than 865,000 users in the first year of its franchise-wide introduction. Our new Visa® Convenient Cash™ Card, is a reloadable prepaid card that allows cardholders to make purchases wherever Visa® debit is accepted, and is available in all of our branches.

For specialized customer segments, Elavon, a wholly owned subsidiary and a leading global payments provider, introduced MobileMerchant, an innovative, affordable and secure payment solution that transforms mobile devices into terminals, allowing small businesses to accept payments quickly and securely anywhere, anytime. U.S. Bancorp Fund Services, LLC launched its new Exchange Traded Funds (ETF) service called ETF-Fusion™ with full-service support for investment managers sponsoring ETF products. U.S. Bank business and government customers benefit from an enhanced, image-based national wholesale lockbox technology platform. Remote Cash Deposit service is now available to businesses and provides secure cash transportation and cash management solutions for customers in the retail and restaurant industries. Another new tool for business customers provides secure banking services via their mobile devices. U.S. Bank Mobile SinglePoint connects them to their account information wherever they are located.

#1

Keynote Systems, leader in Internet monitoring, ranked U.S. Bank first in a study of U.S. retail bank websites. U.S. Bank received top scores in overall customer experience, as well as in the categories of brand impact, acquisition impact and online adoption.

U.S. Bank differentiates through outstanding customer experience

Customers continued to rank U.S. Bank high in overall satisfaction, quality and value according to American Customer Satisfaction Index (ACSI) research conducted in the third quarter of 2011. U.S. Bank once again exceeded the industry average and that of the four largest banks in the country.