The McGraw-Hill Companies Logo
Investor
Fact Book 2009/2010
  • The McGraw-Hill Companies Reports 43.2%
    Increase in Fourth Quarter EPS (Jan 26) More
  • McGraw-Hill Increases Dividend; Will Resume
    Share Repurchase Program (Jan 20) More

BusinessWeek

BusinessWeek is a global source of essential business insight that inspires leaders to turn ideas into action. Through content, context, and collaboration, BusinessWeek moderates global conversations and moves business professionals forward. Key initiatives in 2008 included the groundbreaking collaboration with readers called Business@Work, the new franchise ranking the world’s most influential companies, and the launch of Business Exchange, BusinessWeek’s first foray into social media, online information aggregation, and crowdsourcing.

Photo: Business Week magazine cover
Global Advertising Pages
Advertising Rates, 2009
Rate Base for Local-Language Editions

BusinessWeek.com reaches 10.2 million monthly unique users, and the site is showing strong growth internationally

BusinessWeek.com

To engage its audience more deeply, BusinessWeek.com unveiled several initiatives in 2008:

  • “What’s Your Story Idea?”—a blog in which readers suggest stories for BusinessWeek’s writers
  • “Dialogue with Readers”—which highlights stories that have generated a lively stream of quality comments, with a link to the writer’s responses to readers’ comments
  • “My Take”—guest columns written by readers
  • “In Your Face”–featuring thought-provoking comments from readers, along with their photos
  • “Five Questions For...”—which encourages readers to submit questions that BusinessWeek staff will ask leading corporate executives and public officials
   BusinessWeek.com’s Homepage
Webpage from BusinessWeek’s Business Exchange  

Business Exchange

In 2008, a new innovative online offering called Business Exchange was launched. Business Exchange allows BusinessWeek readers and the broader global audience of business professionals to tap into the collective brain power of an online community centered around business topics.

Using Business Exchange, any member of the public can:

  • Create, find, and track relevant business topics and interact with the online community
  • Search for and add other Business Exchange users–including BusinessWeek writers and editors
  • Access and leverage their existing LinkedIn and Twitter profiles

Business Exchange received the min 2009 "Best of the Web" award for Best New Site
    http://bx.businessweek.com
Print Circulation and Subscription Rates
BusinessWeek.com