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Frank
B. Stewart, Jr.
William
E. Rowe
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To Our
Shareholders: The following were among the
highlights:
We believe that our core operations are healthy, and that they provide a strong foundation for continuing growth in our changing business environment. Our business is well diversified, with funeral homes, cemeteries and combination operations (funeral homes located on cemetery grounds). We are a leader in the prearranged funeral market, with a backlog of more than 436,000 funeral prearrangements at year-end 1999 that represents approximately $1.5 billion in future revenue. We also have a significant presence in the growing cremation market. Changing
Environment As a result of these circumstances, we decided to modify our business strategies to focus on internal growth and operations rather than acquisitions, with added emphasis on cash flow. Business
Strategies Of the 100 businesses we purchased in fiscal 1999, one stands out as our largest domestic acquisition to date. D. W. Newcomer's Sons, Inc. came on board in the second quarter with eight funeral homes, four cemeteries and seven combination operations operating in Missouri, Kansas and Iowa. The addition of these funeral homes and cemeteries significantly expanded our operations in the Midwest. At the same time, we entered the Wisconsin market through the acquisition of the magnificent Wisconsin Memorial Park in Milwaukee. These two businesses, which enjoy outstanding reputations in our industry, enabled us to increase the number of families we serve each year by nearly 8,700. In previous annual reports, we discussed key initiatives we have launched to promote internal growth and make our operations more efficient. These initiatives include the development of alternative-services firms, expansion of our office automation systems and formation of operating partnerships with third parties. As you read this annual report, you will learn of our plans in each of these areas for the coming year. More importantly, you will learn about our business plans to enhance revenues, profits and cash flow at existing operations, and to grow our business through means other than acquisitions. We took an important step in the third quarter when we launched Project 2000, a comprehensive national study of consumer preferences related to the total death care industry. We expect to receive the results of this study in early 2000, and believe they will help us evaluate the public's changing attitudes regarding pricing, merchandising and services. In the fourth quarter, we adopted a new accounting method under which all earnings on the trust funds set up for prearranged funerals will be deferred until the delivery of the related funeral service. The new method matches revenue recognition more closely with cash receipts and improves the comparability of our earnings with those of our principal competitors. The change has been well received by the investment community. New Leadership
Under this leadership, our more than 11,200 dedicated employees worldwide will continue to provide families with services of the utmost quality and value. And, as always, we will strive to find new and even better products and services to meet the changing needs of those we serve. In Summary
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January 28, 2000 Frank B. Stewart, Jr. William E. Rowe * The Company's fiscal 1999 results reflect a change in accounting principle, effective November 1, 1998. Earnings and diluted earnings per share for fiscal 1999 exclude a charge of $50.1 million, or $.47 per share, for the cumulative effect of the change in accounting principle. Fiscal 1998 results are presented on a pro forma basis as if the accounting change had occurred at the beginning of that fiscal year. Additionally, fiscal 1998 results exclude a nonrecurring, noncash charge of $50.3 million, or $.51 per share, after-tax, recorded in connection with the vesting of the Company's performance-based stock options. |