Excluding
this effect, in fiscal 2002 we:
-
Increased net earnings 32 percent.
-
Increased net earnings per diluted share 30 percent.
|
"It's
a win-win situation when we help a company grow and increase
its value as a business." |
Conni
Ward | director of Business Valuation/Litigation
Services, RSM McGladrey | Kansas City, Mo.| associate
since 1998 |
U.S.
tax continues to perform well. Our U.S. tax business
served 18.6 million clients, an increase of 2.7 percent. In
company-owned offices, we had a 71.3 percent client retention
rate and a 5.5 percent increase in new business.
Consistent
with our marketing strategy, new clients were from somewhat
higher income households. We increased our share of
the overall tax services market, with some of ourstrongest
growth coming from the Latino community as a result of our
marketing campaigns and focus on this client segment.
We saw
the best retention rate gains among our higher income client
segments, where we expect our financial advice and services
will further strengthen client loyalty. At the same time,
we lost more lower-income clients than we expected, reminding
us that if we don’t meet all of our clients’ needs,
our competitors will.
Our advertising
campaign met its objectives for incremental client growth;
generally, our growth was strongest in cities where we advertised
most heavily. More than 175,000 clients accepted our “Double
Check Challenge” offer to check a past year’s
return, at no charge, for missed credits and deductions. Amended
returns from new clients increased 46 percent compared to
the prior year.
This year,
our e-solutions services won numerous awards and accolades.
We’re proud of our top-quality TaxCut® software
and online services. And our e-solutions are supported by
the expertise of our tax professionals who are ready to assist
clients online, by phone or by e-mail. While
we achieved 6.6 percent growth in software units and a 70
percent increase in our online tax services, overall growth
in the do-it-yourself market slowed considerably this year.
We expect that the years of rapid growth in these services
are mostly behind us.
Our objective
for coming years is to improve our client retention rate while
maintaining new client growth. It is more costly to acquire
new clients than to expand relationships with clients we already
know. That’s why we are focused on increasing the value
that frontline tax professionals deliver to clients and on
adding appropriate financial advice and services. We also
expect the long-term growth trend in the paid tax services
market to continue, due to the increasing complexity of the
tax laws.
International
tax positioned for improvements. The international
tax business performed well against the priorities we established
for fiscal 2002, accomplishing key strategic objectives: improving
our operating margins and restructuring the business in the
United Kingdom. Canadian management made improvements that
brought operating margins closer to expected levels for this
size of operation.
We’re
optimistic that our business in the United Kingdom is positioned
for a turn-around as a result of the changes we’re making,
which will improve reported results for the overall international
segment.
Investment
services weak in a difficult environment. Fiscal
2002 was a challenging year for H&R Block Financial Advisors,
Inc. (HRBFA) and for the investment industry in general. HRBFA
saw significant declines in margin balances and equity trading,
reflecting broader market shifts, recession, steep declines
in equity values, and a drop in investor confidence following
the tragedies of September 11. The
business did not meet our expectations, reporting a pretax
loss of $54.9 million. This loss would have been $17.9 million
greater without the positive effect of our early adoption
of SFAS 141 and 142.
Despite
these disappointing results, the business made progress in
serving the investment and savings needs of our tax clients.
We expanded our Express IRA program and launched our fee-based
Wealth Management Account. At the end of the year, we had
nearly 3,300 Wealth Management accounts (at an average of
more than $150,000 in assets per account) with more than $500
million in total assets.
We continue
to invest in new product development and to maintain marginally
profitable offices as we align the business with the opportunity
to provide financial advice and services to H&R Block’s
tax clients. We are transitioning HRBFA from a transaction-based,
commission- driven brokerage business to a fee-based, financial
advisory service. While we don’t expect HRBFA to make
a profit in the coming fiscal year, we remain optimistic that
it will play a significant role in our future success as our
clients’ tax and financial partner.
Mortgage
performance is impressive. Our mortgage operations
reported outstanding results. The business reported pretax
earnings of $339.4 million, a 123.9 percent increase over
the prior year (excluding the positive effect of the change
in accounting standards). Full-year revenues rose 76.7 percent
to $734.9 million. Option One Mortgage Corp. is a well-managed
business that’s demonstrating its ability to perform
well, regardless of the interest rate environment.
The profitability
of Option One’s wholesale mortgage unit increased to
$274.6 million, due to increased revenues and a decrease in
the average cost of loan origination. Option One’s mortgage
servicing portfolio grew 30.5 percent from $18.2 billion to
$23.8 billion at the end of the year.
H&R
Block Mortgage Corp. was profitable in every quarter, which
is a milestone for our retail mortgage operation, an indicator
that our financial partner strategy is beginning to succeed.
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