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Chairman
Ely Callaway had promised the golfing world that Callaway Golf
would introduce a revolutionary new golf ball in year 2000.
To fulfill this promise, the company had to design the product
from scratch. They hired experts from around the world and built
a new, state-of-the-art facility that emphasized creativity,
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teamwork,
communication, collaboration and flexibility.
The Callaway golf ball team not only had to move quickly, they
also had to be able to turn on a dime and "plug and play"
wherever they happened to be. Pathways — with its flexibility,
access to computing and communications |
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technologies,
reconfigurable walls and mobile furniture - provided the tools
that the team needed to do just that... and that the company
needed to meet both its short- and long-range goals for the
new facility.
The new ball made a successful debut right on time. |
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