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Financial Highlights

*Cumulative total return assumes reinvestment of dividends. Assumes $100.00 invested at the close of trading on the last trading day in 2003 in U.S. Cellular Common Shares, S&P 500 Index, and the Dow Jones U.S. Telecommunications Index. The above represents selected information from the Stock Performance Graph included in the 2008 Annual Report.

All data provided below is for the year ended Dec. 31, 2008.

Financials

  • $3.9 billion in service revenues
  • $512 million in data revenues
  • ARPU (average revenue per unit) of $53.23
  • $923 million in cash flows from operating activities
  • 1.5 percent retail postpay churn rate

Markets and Consumers

  • Total operating market population of 46 million in 26 states
  • 6.2 million total customers
  • 5.4 million retail postpay customers
  • 8,500 full-time equivalent associates

Network and Infrastructure

  • Invested $586 million to build new cell sites, increase capacity of existing cell sites, purchase equipment to expand 3G / EVDO services to additional markets, create new retail stores and remodel existing stores, and enhance office systems
  • 6,877 total cell sites
  • More than 400 U.S. Cellular-operated retail stores and 1,100 locations representing relationships with agents, dealers, and non-company retailers

U.S. Cellular Corporation, 8410 W. Bryn Mawr Ave. Chicago, IL 60631 Tel: 773-399-8900 Fax: 773-399-8936 uscellular.com