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Given the business outlook, the recent bankruptcies
of Wheeling-Pittsburgh and LTV and the weak financial
position of other partners and customers, Cliffs has
significant challenges ahead.
Prior to the Wheeling filing, which did not have a
significant adverse impact on Cliffs' results in 2000,
the Company exercised its right to acquire Wheeling's
12.5 percent indirect interest in the Empire Mine.
No cash was paid to Wheeling for the interest, only
assumption of additional mine liabilities. The acquisition
of Wheeling's interest increased Cliffs' ownership
in Empire to 35 percent and raised Cliffs' share of
the mine's 8-million-ton-production capacity from
1.8 million tons to 2.8 million tons. While we expect
to sell the additional tonnage to LTV beginning in
2001, the LTV bankruptcy filing has made this expectation
more problematic. The increase in our ownership of
Empire has raised Cliffs' total sales capacity from
11.8 million tons to 12.8 million tons.
The LTV bankruptcy filing resulted in a relatively
modest charge to fourth quarter results. However,
there are substantial contractual obligations and
management relationships between Cliffs and LTV, and
non-performance by LTV could have a significant impact
on Cliffs and/or the Empire Mine. The closure of LTV's
wholly-owned mine in Minnesota on January 5th is expected
to make LTV a major iron ore customer of Cliffs in
2001 and beyond, under a multi-year sales contract
executed in 2000. LTV is also a 25 percent partner
in the Empire Mine.
Since its filing, LTV has continued to
meet its obligations as a partner of Empire,
and we expect LTV will purchase its iron
ore pellet requirements from Cliffs. However,
LTV has neither affirmed nor rejected
its ownership in Empire or its ore purchase
contract with Cliffs. In addition, there
is much uncertainty relating to the level
at which LTV's steelmaking facilities
will operate. Bill Calfee, Cliffs' executive
vice president-commercial, is chairman
of the LTV Unsecured Creditors Committee,
and we are committed to achieving a satisfactory
outcome.
The steel and iron ore business in North
America is going through a painful process
of restructuring whereby only the strongest
facilities are likely to survive. This
will ultimately produce a stronger, more
competitive industry, but the path in
the near term is fraught with difficulty
and uncertainty. We are managing our iron
ore business with the expectation that
integrated steel and iron ore production
capacity will continue to shrink, and
foreign competition will remain intense.
We believe Cliffs can be a stronger factor in a consolidating
North American pellet market. Most of our pellet capacity
is competitive, on both a cost and quality basis,
but all of our mines can improve their position. While
we have always
focused on cost and quality, we need to make dramatic
changes in the way we operate to serve a "new"
steel industry. Our objective is to be the most admired
minerals company, and we are not going to let any
barriers to improvement get in our way.

Cost reduction is a key element of our corporate-wide
initiative called ForCE 21 (For Competitive Excellence
in the 21st Century). ForCE 21 is designed to produce
organizational and operational excellence through
employee involvement and cultural change. It promotes
accelerated change with a focus on improvements in
cost, quality and safety. Employee teams, including
hourly employees at all facilities, are challenging
existing practices in a search for better, more cost
effective ways of improving operating performance.
Elsewhere in this report are Cliffs'
core values that provide a framework for ForCE
21. Although this initiative is just beginning, we
have achieved impressive results in a number of areas
and are optimistic about its potential.
We recognize that we must do more and are
challenging all areas of our organization
to ensure that we are being as cost efficient
as possible:
- Productivity improvements will result in lower
employment levels at most locations, and the outsourcing
of various support services is being implemented.
The cost savings of these actions when complete
will be significant.
- We are working with suppliers of purchased materials
and equipment to reduce prices. Over the last
two years, we have entered into alliance agreements
with a number of suppliers. These suppliers have
made major price reductions in exchange for larger
volumes and longer-term contracts. We have achieved
significant cost savings utilizing the "reverse
auction" process available with our e-commerce
software platform and expect to realize additional
savings with this technology.
- Labor contracts negotiated in 1999 resulted in
a strategic alliance with the United Steelworkers'
Union, which is providing a unique opportunity
to cooperatively pursue objectives that are focused
on cost reduction, improved labor productivity
and safety.

- All operations are taking actions to minimize
energy costs. Energy costs represent almost 25
percent of mine operating costs depending on the
mine, so actions taken in this area are vitally
important. The increase in energy costs from 1999
to 2000 penalized Cliffs' operating earnings in
2000 by about $14 million. The adverse impact
of high energy costs is expected to continue in
2001.
While our business plans are not dependent on reducing
imports of steel and iron ore, Cliffs and its steel
company partners and customers need a level playing
field to deal with foreign trade. Unfairly dumped
foreign steel imports are systematically eliminating
North American steel capacity, and unfairly imported
steel slabs are cutting into the iron ore market.
U.S. steel imports, including steel slabs, totaled
38.0 million tons in 2000, the second highest amount
in history.
There is significant excess steelmaking
capacity in the world, and the United
States is a magnet for the surplus due
to our weak enforcement of existing trade
laws and a strong dollar. Foreign steel
companies are selling steel in the United
States at prices that are below what it
costs to produce, and that is a violation
of U.S. trade laws. We are hopeful that
the Bush Administration and the 107th
Congress will work together, on an urgent
basis, to address our country's steel
emergency. This is also a vital issue
in Canada, and the Canadian government
has a steel anti-dumping investigation
in progress following complaints by steel
producers in Canada.
The
import problem that is particularly troubling to Cliffs
is the dumping of semi-finished steel slabs. Companies
that import slabs in lieu of producing their hot metal
requirements reduce or eliminate their iron ore requirements.
When foreign producers dump slabs into this country,
domestic steelmakers can buy slabs at a cost that
is lower than the cost to produce raw steel in their
primary steel operations. The unchecked availability
of semifinished steel imports could result in the
premature closure of certain blast furnaces. Congressmen
James Oberstar of Minnesota and Bart Stupak of Michigan
were instrumental in getting the U.S. Commerce Department
to commence an investigation of whether imports of
iron ore and steel slabs are jeopardizing the national
security.
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