Have It Your Way® technologies continue to set us apart. They include the new versatile flexible broiler that enables us to offer more innovative products never before available in the fast food hamburger restaurant space. The Burger King®-developed Bluetooth® headsets allow for efficient restaurant crew member communication resulting in faster and more accurate customer service. And the roll out of a breakthrough pricing tool lets each U.S. company-owned restaurant adjust prices in real time according to ever-changing local market dynamics.

Propelled by our "BK® Our Way" program for internal leadership and team building, employees embrace an “I make the difference” attitude that empowers each team member to provide exceptional service that keeps customers coming back for more. As a result, turnover of crew members and managers improved substantially in fiscal 2008, while employee satisfaction levels increased worldwide. Therefore, it’s no surprise that guest satisfaction levels continue to rise markedly in every region.