The Estee Lauder Companies Inc. 2009 Annual Report
PRESTIGE SKIN CARE AND ALTERNATIVE CHANNELS


Clinique logo
Clinique was founded by The Estée Lauder Companies in 1968 as the first dermatologist-created, prestige cosmetic brand. Sold in approximately 140 countries and territories, Clinique's mission today remains what it was from the beginning: to provide the highest quality and most effective products to enhance every skin type and concern, offering products for men and women of all ages and ethnicities. The brand's customized approach and quality products-all meticulously tested and carefully formulated with the latest science-have made Clinique one of the leading skin care authorities in the world. All makeup and skin care products are Allergy Tested and 100% Fragrance Free. Select products: 3-Step Skin Care System, Even Better Skin Tone Corrector, Redness Solutions Instant Relief Mineral Powder, Youth Surge Age Decelerating Moisturizer SPF 15, High Impact Mascara, Almost Lipstick, Superbalanced Makeup, Clinique Happy and Skin Supplies for Men.

Origins logo
Origins was founded by The Estée Lauder Companies in 1990 as the first department store wellness brand. The mission at Origins is to create high-performance natural skin care products that are "Powered by Nature, Proven by Science." Origins uses potent plants, organic ingredients and 100% natural essential oils. Origins' long-standing commitment to protect the planet, its resources and all those who populate it, is reaffirmed by Origins' earth- and animal-friendly practices, packaging and policies. Sold in more than 25 countries and territories, Origins products are manufactured using a combination of renewable resources, wind energy and earth-friendly practices. Origins strives to use recycled materials when possible. Select products: Dr. Andrew Weil for Origins Night Health Collection, Make A Difference Ultra-Rich Rejuvenating Cream and Youthtopia Age-correcting serum with Rhodiola.

Ojon logo
Ojon joined The Estée Lauder Companies' family of brands in 2007. It is sold in five countries. The brand creates "wildcrafted beauty" products using traditional indigenous ingredients found in the world's rainforests. The rare, naturally derived elements are hand-harvested to ensure purity and potency. Sustainability and preserving the vital natural environments of indigenous communities around the world are at the heart of the brand's mission. Select products: Restorative Hair Treatment, Ultra Hydrating Shampoo and Conditioner, Tunu Elastik Flexible Finishing Hairspray, Rub-Out Dry Cleanser, Batana Body Cream and Swa Instant Hold Hairspray.


FRAGRANCE LICENSING AND CREATIVE INCUBATOR


Aramis logo
Introduced in 1964 by The Estée Lauder Companies, Aramis was the first prestige men's fragrance to be sold in department stores. Aramis pioneered prestige men's grooming with its 'master plan' that introduced 20 unique products. Today it remains successful through its strong brand identity and continues as a symbol of masculinity and sophistication. Aramis has created certain classic scents that have withstood the test of time. Select products: Aramis Classic, Aramis 900, Aramis Devin, J·H·L, Tuscany Per Uomo, New West, Havana, Aramis Life and Aramis Always.

Lab Series logo
Lab Series Skincare for Men was introduced by The Estée Lauder Companies in 1987. The brand's team of doctors, scientists and skin care specialists use modern technology, advanced ingredients and the latest research on men's physiological and lifestyle needs to develop products with proven results specifically targeting men's skin care concerns. Select products: Daily Moisture Defense Lotion SPF 15, Maximum Comfort Shave Cream, Active Hand Cream and Active Body Wash.

Tommy Hilfiger logo
Tommy Hilfiger joined The Estée Lauder Companies' family of brands when the exclusive global license agreement was signed in 1993. Sold in more than 120 countries and territories. Tommy Hilfiger produces fragrances and body products that reflect the classic, American cool themes of designer Tommy Hilfiger. Select product lines: tommy, tommy girl, Hilfiger, Dreaming Tommy Hilfiger.

Kiton logo
Kiton, a prestigious Italian tailoring company that combines the traditions of fine Italian tailoring with a reverence for luxury and elegance, joined The Estée Lauder Companies' family of brands when the exclusive global license agreement was signed in 1995. Since 1968, Kiton creations by Signore Ciro Paone have elevated hand tailoring from craft to art form within the sartorial splendor of Italy. Sold in more than ten countries and territories, Kiton is a fragrance that embodies the very essence of fashion, elegance and sophisticated masculinity. Introduced in March 2007, Kiton Black is a couture version of the original fragrance that reflects a man's impeccable taste and the desire to have the very best. Select products: Kiton and Kiton Black fragrances.