A Message from Jack Rooney

As we announced in February, I have made the difficult decision to retire later this year from U.S. Cellular after 10 wonderful years. I am incredibly proud of everything that we have accomplished as a company, and I am proud of the strong and unique Dynamic Organization we have built.

I know that our strong senior management team will continue to move the company forward under new leadership, and our incredibly dedicated associates will remain 100 percent focused on providing the best possible customer experience.

We have created a company that is more than just a wireless provider. U.S. Cellular is a company that customers and associates can believe in, and I thank everyone who has been a part of this extraordinary journey with me.

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Increasing data use and smart phone sales

Customer demand for data services and applications continues to increase rapidly at U.S. Cellular, along with growing sales of smart phones and premium phones, and related data plans. In 2009:

U.S. Cellular’s expanded 3G network is supporting increased data use. At the end of 2009, 75 percent of customers had access to 3G speeds, and 98 percent are targeted to have 3G access by the summer of 2010. We expect to make further investments in network capacity in 2010 to support the growth in data use. In addition, U.S. Cellular is continuing technical trials of 4G/LTE technology that began in 2009, and we are beginning to develop our LTE rollout plans.